Today’s post comes from Michael Nealis, Interactive Strategy Coordinator for Points of Light Institute.
Last year I wrote about my Thanksgiving tradition of running a race and having friends over for a dinner. We tried to raise some money for the Freestore Foodbank in Cincinnati but things didn’t go how we’d hoped. Still, we were able to raise a few dollars and help feed some families in the Cincinnati area.
Just because we didn’t meet our goals doesn’t mean we didn’t try again this year, though. We took what we learned about making dinner and having people over for dinner and trying to raise some money for a cause.
What did we learn about fundraising that we didn’t know last year?
- It takes time. You can’t expect to seed the ground for a few weeks and have everyone give on one day. Sure, there are some really successful giving campaigns that do just that, but I didn’t think I’d meet my fundraising goal in one day. We’ll have our fundraising campaign live for three weeks, and we’re really close to beating our fundraising goal.
- Not everyone can give. It’s the holidays, and not everyone can give right now. Whether it’s because times are tight or they have family all over and are traveling to visit them or they have another cause that they want to support instead of ours. We’re not taking it personally if people don’t donate, but we’re extremely thankful for the people that do.
- Make more than one ask. With an ask window that’s three weeks wide it would be really boring if we had the same message on an almost daily basis. I think it would run past ‘boring’ and straight into ‘annoying.’ Make an ask. Make a funny ask. Make an ask that pulls at the heartstrings. Make an ask that’s just plain silly. Wear a costume and shoot a video. Ask, ask, ask, ask, and when you think you’ve made your last ask make another one. People aren’t going to give if you don’t ask them to, and they might not see your first or third or eighth ask.
- Have some incentives for your donors. I don’t necessarily mean NPR-style incentives either. My biggest incentive for the fundraiser is that if I beat my goal, I’ll run the whole race to PSY’s , where appropriate and post a video of it on YouTube. Not your cup of tea? Maybe. Potentially hilarious? Definitely.
- People are unbelievable generous. People are donating more than I ever thought they would, and in amounts that are really surprising. The average donation is almost $50. The thing that really surprises me is that the people making the largest donations don’t even live in the area the food bank serves.
- Say thank you. We’re using Crowdrise this year instead of a passing the hat at dinner because it allows us to have a bigger fundraising window. One of the really awesome things about it, though, is that as soon as someone donates I get an email that lets me know and reminds me to thank them. It’s a great way to get someone a thank you note as soon as they make a donation.
- Say thank you. This one is so important I’m listing it twice. The email as soon as the person donates is great, but is that the only way you should say thank you? I don’t think so. If I beat my goal the silly video is a thank you. The day after turducken I’m putting together another email telling the people who donated what their donation means to families that rely on the Freestore Foodbank so they know what their donation helped to support. At the end of the year I’ll send out another one.
Have you hosted fundraisers before, either privately or for an organization you work or volunteer for? What was the most surprising thing you learned? What tips would you share? Let us know in the comments!

Happy Dollar Day! Today is a day to remember the creation of the first United States dollar bill. In honor of the United States dollar bill’s birthday, we would like to discuss the importance that the dollar bill plays in the nonprofit fundraising world. It would be difficult for nonprofit organizations to accomplish all that they do without the generous support of individual and large donors.
community and local businesses. Community members will get a feel for your organization and feel more connected to it when they have an understanding of your overall mission.
Recruiting volunteers is the first step to a successful volunteer program within your organization. Training your volunteers to be an effective part of your organization is equally important.
and weaknesses.

Happy Memorial Day! Today is the perfect time for backyard barbecue and busting out your favorite white jeans. Today is also the perfect time to do a little social good for your community.
Did their donation provide a military family in need with a warm meal? However your event benefited the community; let guests know so they have a tangible mission to hold on to.
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the money should go, and designate supporting roles.
Today’s post comes from Gregg Michaelsen, Fundraising Consultant at Simple Fundraising Ideas. Gregg specializes in providing
banner in the fundraiser’s venue with the restaurant’s information on it.
the Easter Bunny. Charge an admission price and donate your proceeds to your community’s favorite charity!


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he Great American Bake Sale happens all across the country, all year long. Awesome youth and caring adults sign up to hold bake sales and send their profits to Share Our Strength. Share Our Strength uses that money to end childhood hunger. You can schedule your bake sale whenever you want, but the National Challenge is April 20-22. It would be sweet if your bake sale won! The first 300 bake sale hosts to submit $275 or more from bake sales held on National Challenge Weekend will receive a Jay at Play’s Little Miss Muffin Pop N Flip™ toy!
stickers, and everything green begin. St. Patrick’s Day is a great time to celebrate not only being Irish, spring being around the corner, and good luck, but it is also the perfect time to perform a little charity!
ob. Explain to the crowd that you are doing this for charity if they would like to donate to your cause.
Whether you are searching for four-leaf clovers or pinching those who are not wearing green, show how lucky you are by doing some good tomorrow. What better way to celebrate the luck of the Irish than by helping those who may not be so lucky!
excitement! Who can resist watching funny commercials, seeing Madonna perform for the halftime show, seeing your favorite teams fight to the death, eating yummy food, and just participating in some good ol’ American fun!
Compose cheers, make signs, wear uniforms, etc. Whoever collects the most food gets the trophy. Competition adds a fun aspect to the service initiative because it keeps players’ adrenaline going! Isn’t that why the most of us watch the Super Bowl in the first place?

