
Friends,
As many of you know, each year L’Oreal recognizes 10 extraordinary women change agents, a program that Points of Light Institute has helped support for more than five years.
Last week I had the privilege of attending the L’Oreal Women of Worth event in New York City, where the awards were presented by such celebrities as singer Tricia Yearwood and actress Kerry Washington.
The evening was hugely inspiring, and the stories of these amazing women were a great reminder of what we are all capable of accomplishing in the world. The honorees themselves were profoundly touched and transformed by their experiences, and several former winners returned to share how the recognition had helped them extend their work.
I presented the award to a young women, Simone Bernstein, who at the age of 12 began to create an organization and Website to connect young people to volunteer work with nonprofits. She has inspired 1,500 young people in St. Louis to being life-long journeys of service. Other honorees started medical clinics, a project to support military service widows, and efforts to help young women escape prostitution and sex trafficing. I encourage you all to access the Women of Worth Website to read their stories.
On another celebratory note, generationOn, our new youth-services division, exceeded its goal and in one week activated 117,104 service pledges from young people and, in turn, Hasbro donated 117,104 toys, worth $2.6 million, to the Toys for Tots Holiday Gift Campaign for needy children. Whole classes of schoolchildren pledged and joined generationOn, and in at least one case, a school of 1,500 students made service commitments. Entire fraternity chapters, Kids Care Clubs, families, and scout troops pledged.
This effort was a great example of mobilization and activation, whose legacy will be tens of thousands of the next generation introduced to the power of service and how they can transform the world.
These are just two examples of the great work that is happening across the organization during this Season of Giving. Let’s celebrate these gifts of inspiration and mobilization.
In service,
Michelle Nunn
CEO, Points of Light Institute, and Co-Founder, HandsOn Network



USA Weekend magazine: Over the past weekend, it recapped this year’s 20th Make A Difference Day, which it co-sponsored with HandsOn Network and Newman’s Own. It mentioned our launch of generationOn that fittingly included service projects and a tribute to extraordinary change-makers at The Extra Mile – Points of Light Volunteer Pathway in D.C. It noted our celebrity participants Madison Pettis and Corbin Bleu, and a nine-year-old volunteer who declared her experience packing toys as the “best day ever!”. It also noted the participation of Obama Cabinet members, including Secretary of Education Arne Duncan, in a KaBOOM! Playground build.
After the movie concluded, we walked a few blocks to the HCZ and had lunch with Ms. Isom. We had many questions for her but first, she explained what the HCZ exactly was.
Suprita Datta is a high school junior currently attending Stuyvesant High School in New York City. She has been volunteering with generationOn for over four years and has been a member of the organization’s Youth Planning Committee, Young Women’s Planning Committee, and Service for School Success program.


I work at generationOn, the newly-created youth service division of Points of Light Institute, an organization that inspires, equips and mobilizes people to take action that changes the world. At generationOn, we believe in the power of KIDS to change the world, and the power of volunteering to change the lives of kids. This is why I am so excited for the launch event of generationOn this Saturday, October 23, 2010 (9:30 a.m. – 12:00 p.m.), at the Extra Mile – Points of Light Volunteer Pathway in the heart of Washington, D.C.!
ents over the years, but nothing like this before! The generationOn launch event is not just a day or service- it is the start of a service movement- a global service movement- that will teach all kids that they can be heroes in their community by volunteering.
